H. Maloha has unlocked the Hawaiian secret to anti-aging skin care with a bionutrient face serum created from Hawaii's purest botanicals, age-defying antioxidants and rejuvenating vitamins.

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Astaxanthin

The Most Powerful Antioxidant for Rejuvenating Your Face - Hawaiian Red Algae

Most of us don't think about putting an algae on our face. But would you reconsider if that algae could rejuvenate your face? In a remote area of Hawaii you will find a bright red algae growing that could be the most powerful antioxidant, anti-inflammatory and free radical scavenger for your skin that you have probably never heard about. Grown in the warm waters of Hawaii is the algae called astaxanthin. Astaxanthin is a naturally occurring carotenoid pigment. It is grown from the deep red microalgae Haematococcus pluvialis. It has a unique molecular structure that gives it superior antioxidant, anti-inflammatory and free radical scavenging abilities.

Normally, the microalgae that swim about freely in pools of water are green. However, when the water pools dry out and the algae are exposed to intense sunlight, they begin producing large quantities of bright red astaxanthin to protect themselves. The astaxanthin is a powerful antioxidant that protects the algae from UV radiation, allowing them to survive - even in the harshest of conditions. This is what protects most crustaceans, including shrimp, crawfish, crabs and lobster and gives them their tinted red color. The astaxanthin protects your skin in the same way that it protects the algae. Because we are bombarded by billions of free radicals every day, our skin's cells are under attack at even the deepest levels of the skin. The result is the breakdown of the cell structure and the unwanted effects of the appearance of fine lines, wrinkles, loss of elasticity and moisture content of the skin.

The most powerful antioxidant. In a clinical research study done by Dr. Debasis Bagchi at Creighton University, astaxanthin was shown to be a a superior antioxidant, 550 times stronger than Vitamin E, 10 – 20 times stronger than Vitamin C, Vitamin E, and beta-carotene in free radical elimination.

Our astaxanthin is grown exclusively for H. Maloha Bionutrient Face Serum. While expensive, about $325 per pound, astaxanthin is a powerful rejuvenating secret in Hawaii.